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th-1Take a look at personal finance articles aimed at women. How many of them focus on topics like using coupons, getting the best prices for school clothes and cutting back on our purse collections?

Those are all good things to do. But why aren’t women getting information about building real wealth?

Women make 85 percent of consumer purchases. (Hint: Not all of them are of Jimmy Choo footwear.) Yet they are too often ignored, patronized or marginalized by the financial planning industry.

Kimberly Palmer, author of “Smart Mom, Rich Mom: How To Build Wealth While Raising A Family,” has a friend in that line of work. He told her about a colleague who talked to the husband and referred to the wife in the third person. The wife was sitting right next to her spouse.

That’s why we need books like this one. We do need to worry our pretty li’l heads about money.

 


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thYesterday I had a stimulating conversation with a Surviving and Thriving reader who was traveling with her family. It was a frugal meet-up: We talked for a couple of hours in the play area of a Carl’s Jr. restaurant, since I figured the two kids would be bored spitless by grownup blather about  money and frugality.

Both the reader and her husband have names that begin with the letter K, so henceforth they’ll be referred to as “K-she” and “K-he.” (Didn’t get permission to out their true identities.) We talked about not just how to save money but also about the sense of freedom that comes with taking control of your cash.

K-he revealed that initially he was nervous about his wife’s proposal to be a full-time parent, fearing it would deal a death blow to their finances. But now he’s not only in awe of his wife’s mad frugal skills, he’s on board with the whole idea.

He also asked an interesting question: “Why aren’t more people like you two?”

 


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thTell me: What is it you plan to do with your 30 wild and precious extra years?

Right now a man can expect to live to at least age 72 and possibly as long as 87; for women, the numbers are 79 and almost 89. (Hint: It helps if you’re rich.)

Back in 1916, the average life expectancy for men was 49.6 years and for women 54.3 years.

According to a new study from Allianz Life, most of us (93 percent) are excited about the fact that we’re living three decades longer than our ancestors did.

Among the top plans for those years are “travel extensively” (56 percent) and “live in a different place” (35 percent). Most interesting to me is the fact that almost one-quarter of those surveyed say they would “take more risks in life.”

In part, that’s because they’re steeped in remorse about the road(s) not taken.

 


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thThe first was a misrepresentation and the other a lie of omission. Since May 12 I’ve been on the East Coast, but I couldn’t tell my dad or my readers. To do so would have ruined the surprise 80th birthday party we’d planned.

When he recently asked if I’d be coming back East any time soon, I prevaricated. Since he reads my blog and follows me on Facebook, I couldn’t suggest meet-ups with Surviving & Thriving readers in Manhattan or South Jersey. What, and ruin the surprise?

And it was a surprise, especially since his 80th natal day took place back in March.

 


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th-2Dear Members of the Class of 2016,

You’ve gotten that diploma and landed a job – maybe even your dream job. Now that your career has officially begun, it’s time to think about how it will end.

Even though the ink is barely dry on your new business cards, you need to focus on retirement – specifically, on the need to save for it either through the workplace or on your own. Retirement is decades away but your new best friend, compound interest, is here right now.

Some financial experts say you need $1 million or more for your old age. The median starting salary for the class of 2014 was $45,478, according to the National Association of Colleges and Employers.

Your mileage may vary, of course. If you majored in something like early childhood education, music or communications your paycheck is more likely to be in the $31,500 to $39,800 range. Or maybe you haven’t landed the right job just yet and are making do with retail or other gigs.

Scary, huh? But you have a secret weapon: Time.

 


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